4 website mockups. 1 tablet with screenshot of the NVTA Transaction website. 1 computer screen with screenshot of Cleary Homes website. 1 screenshot of the Motor Maids website. 1 phone with screenshot of the Community Futures Peterborough website

Search Engine Optimization

Are your potential customers finding you?

To win on the web, search engine optimization (SEO) is critical. We use the latest tools and technologies to elevate your search engine rankings and drive targeted traffic to your website.

How visible is your website?

  • 67,000 searches are performed on Google every second.
  • Your website’s position is in constant flux as site rankings are buffeted 24/7/365.
  • SEO is crucial to get prospects to your website and not your competitors.
  • Good SEO increases your organic search results, maximizing your online visibility and drive sales.

Improve Your Website’s Visibility

SEO helps make it easier for your customers find your business on the Internet. By improving the visibility of your website in search engines, you’ll make it rise in the list of results.

Sure, a well-designed website is an excellent way of showing prospects your products and services, but a website standing alone on the Internet, without SEO-driven content, is like a billboard in the middle of the desert, miles from any highway.

Search Engine Optimization (SEO) & Competitive Rank Analysis

One of the most common mistakes with SEO is related to ‘setting and forgetting’. Often, businesses stop SEO once their site is optimized. Although the initial optimization can be effective at first, often sales, traffic and leads will begin to dwindle as the site’s hard-fought rankings are lost to other more SEO-diligent websites.

It’s often more expensive to regain top rankings then it was to reach them initially. This forces companies to invest more resources to return to previous levels.

Competitive Rank Analysis

Know where your website ranks! We offer a 28-point systematic monthly analysis and ongoing adjustments to your site. This is to improve your overall ranking compared to industry competitors. Our analysis includes:

Reviewing the sites of your top 3 competitors to determine their web marketing keyword focus. We’ll perform a keyword ranking and compare your site to your rivals.

Working with you, we’ll determine the top 30 relevant keywords and phrases (Plan 1) used by your ideal target market when doing an organic search.

A keyword ranking analysis based on keywords and phrases.

Studying generated reports and applying content and meta-data improvements on lower ranking keyword and phrases, up to two hours per month.

Providing monthly reports to show your ranking movement.

SEO services that can direct prospective clients to your site include:

Keyword density and weight streamlining

Well-chosen keywords are important, but using them inside your most important pages is key.

Identification of relevant linking opportunities

The more popular your page is with your industry peers and partners, the greater your Internet exposure will be.

Portal and landing page development

Geared to attract as many interested parties as possible.

Page content optimization

A well-organized and edited website will not only maintain customer interest, but will be easier for search engines to catalogue.

Search engine submission services

Spreading the word to the most popular directories and indexing sites will give your site a boost in traffic.

Technical SEO

Providing your business with a technical foundation required to get found online through such tasks as image optimization and making sure your site loads fast.

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