Shake up your website with this Valentine’s special!

Shake up your website with this Valentine’s special!

Add a Call to Action for only $497!*

Why does your website need a Call to Action?
A compelling, digital give-away – with high perceived value – is a legitimate way to obtain visitor email addresses for the purpose of building the sales relationship. It takes 5-8 ‘touches’ before a prospect will trust you enough to buy from you. Being proactive in acquiring this data allows you to begin the active phase of sales-lead nurturing.

Let Emmatt help get you started!

Call Chris today at 705-750-0476 x72
or by email, moc.ttammenull@yrublacc

*Certain restrictions apply
Offer expires Feb 29, 2012

Posted in General, Marketing | Leave a comment

Napoleon Hill and Masterminding

This blog post is courtesy of John Assaraf, PraxisNow

One of the richest men in the world, Andrew Cargnegie, used the power of masterminding to gain the knowledge and income that made him very wealthy. His charitable contributions after his death are still making a big difference in the lives of so many people.

If you want to learn some of the powerful strategies and tactics you gain from masterminding, I just posted a great “how to” article for you to read and enjoy.

Click here to access it

Please leave me a comment after you read it!

All the Best,
John Assaraf
PraxisNow, LLC P.O. Box 5020 PMB 1101 Rancho Santa Fe, California 92067 United States

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How do you determine which website company is the best fit for you?

How do you determine which website company is the best fit for you?With so many web companies to choose from, how do you know which one is the best fit for you?
Finding the right website development company for your business can make a significant impact on your web presence and reduce your ‘web-stress’ level!

How do you choose the right provider for your project?
Here is a simple list of questions and qualifications that you will want to ask when interviewing potential vendors:

  • How long has the company been in business?
  • Do they have a list of clients that can be contacted for references?
  • What is their level of marketing expertise beyond graphic design?
  • Does this company have the team and skill set to fulfill your needs?
  • After the project is done, what is their turn-around for maintenance items?
  • Will you own the rights to the design work?
  • Will you own, and have full access to, the domain name and the host server?

Things to do in addition to asking the questions above:

  • Contact your local Chamber or Better Business Bureau to see if they have a good reputation.
  • Contact each company’s references and ask:
    • Were they a pleasure to work with?
    • Did they complete the project on time and on budget?
    • Did they bring new ideas to the table?
    • Would you hire them again?
  • Most importantly, if possible, meet with your selected vendor at their location to make sure it feels right for you!

It may take a little more time to perform the tasks above, but the frustration it could save you is priceless!

When partnering with Emmatt you will benefit from:

  • A professional, business-centric approach to the web that produces results;
  • An in-house team with the full skill set required, from marketing through to design, programming, SEO and social media implementation;
  • Quick responses and turnaround times – usually within 24 hours;
  • Over 14 years of experience in website and database development;
  • A partner that is easy to work with and brings ideas to you!

To learn more about Emmatt’s full range of web development services click here.

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Common mistakes to avoid when working on your website

Whether you control your entire site with a Content Management System (CMS) or are just updating an image or page, there are some common mistakes people unfamiliar with web coding make. Below I have listed a few key things to avoid, which in the long run will help to avoid problems with your website.

Not resizing photos
While some CMS’s will resize your photo for you when you upload it, it will usually keep the original file on the server. Why does that matter? If you are uploading multiple 4MB staff photos for a page, this will quickly eat up your server space. Not only that, but if you are not using a CMS (or if it doesn’t resize the image) you’ll end up with pages that take a long time to load – leading to visitors leaving your website, and poor SEO ranking due to the increased load time. Resizing photos can be easy – for a quick refresher, take a look at my blog post on how to resize or crop a photo.

Strange filename characters
While most people will understand that strange symbols and characters shouldn’t be used in filenames, many don’t understand that on the web it is best to also avoid spaces in filenames. Why is this a problem? The web server doesn’t necessarily read spaces the same as your computer, and will add “%20″ instead of a space, leading to extremely ugly links and possibly broken links. Rather than spaces, use a dash such as ‘my-vacation-in-florida.jpg’.

Pasting from Word
Copying and pasting your content directly from Word can create a lot of problems on your webpage – and you may not even realize it. Often when you paste from Word to a CMS or into a web document the formatting from Word will get added into it as well which ends up affecting the sites look and feel (not to mention makes for some ugly code). Also, Word will paste in some characters as-is, such as an ampersand. In web coding there should be a character code used to replace some of these characters – otherwise your website can end up with strange symbols where they don’t belong. Some of these problems can be easily fixed by either pasting from notepad, or if your CMS has a “paste from Word” option you can use that. For the characters, most CMS’s will have a button to insert special characters.

Avoiding these three common mistakes can help keep your website running smoothly and without problems. Remember: Just because something looks right in Word or on your computer, does not mean it will work the same once you have it up on the web!

Posted in Design, General, Technical | Leave a comment

How to create a big vision for your company

As we approach the start of 2012, and ponder all the wonderful things we’d like to change and/or accomplish in the coming year, I thought it would be appropriate to share a few of the items that have gone through my Inbox lately.

The first is a great entrepreneurial article from Forbes, How to Create a Big Vision for Your Company.

The second is a wonderful reminder that sometimes we have to STOP certain conditioned habits in order to make time for what’s really important. You can read the Harvard Business Review article, Five Things You Should Stop Doing in 2012 here.

And lastly, and certainly most importantly, Tony Robbins’ annual Power of Momentum worksheets for 2012. You can download the PDF here.

Take some time out during the Christmas break to honour yourself by getting quiet, getting clear, and getting 2012 started on a solid footing!

Here’s to a happy and successful New Year for you and your family.
Season’s Greetings from the whole team at Emmatt Digital Solutions!

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